THE 4A'S WAS ESTABLISHED IN 1917 TO PROMOTE, ADVANCE, AND DEFEND THE INTERESTS OF OUR MEMBER AGENCIES, EMPLOYEES AND THE ADVERTISING AND MARKETING INDUSTRIES OVERALL. TODAY THE ORGANIZATION SERVES MORE THAN 600 MEMBER AGENCIES ACROSS 1,200 OFFICES (CONTINUED ON SCHEDULE O).
Executive compensation, broken down
Form 990 · Schedule J · 19 reported individuals · Filing year 2023
- Base
- $621k
- Bonus
- $310k
- Other
- $5k
- Benefits
- $48k
- Base
- $419k
- Bonus
- $100k
- Other
- —
- Benefits
- $36k
- Base
- $409k
- Bonus
- $93k
- Other
- —
- Benefits
- $18k
- Base
- $384k
- Bonus
- $90k
- Other
- $50
- Benefits
- $27k
- Base
- $382k
- Bonus
- $91k
- Other
- —
- Benefits
- $18k
- Base
- $345k
- Bonus
- $75k
- Other
- —
- Benefits
- $17k
- Base
- $311k
- Bonus
- $75k
- Other
- —
- Benefits
- $28k
- Base
- $276k
- Bonus
- $46k
- Other
- —
- Benefits
- $25k
- Base
- $294k
- Bonus
- $18k
- Other
- —
- Benefits
- $20k
- Base
- $292k
- Bonus
- $15k
- Other
- —
- Benefits
- $19k
- Base
- $251k
- Bonus
- $25k
- Other
- —
- Benefits
- $18k
- Base
- $257k
- Bonus
- $28k
- Other
- —
- Benefits
- $14k
- Base
- $231k
- Bonus
- $31k
- Other
- —
- Benefits
- $28k
- Base
- $230k
- Bonus
- $28k
- Other
- —
- Benefits
- $24k
- Base
- $194k
- Bonus
- $12k
- Other
- —
- Benefits
- $20k
| Position | Base | Bonus | Other | Benefits | Total |
|---|---|---|---|---|---|
President & CEO | $621k | $310k | $5k | $48k | $994k $1.1M |
Chief Operating Officer | $419k | $100k | — | $36k | $565k $634k |
EVP Media, Tech & Data executive vice president | $409k | $93k | — | $18k | $529k $594k |
EVP Strategy, Insight, Innovation executive vice president | $384k | $90k | $50 | $27k | $511k $574k |
EVP Government Relations executive vice president | $382k | $91k | — | $18k | $501k $562k |
EVP MED Indep. Agencies & Retention executive vice president | $345k | $75k | — | $17k | $446k $500k |
EVP MED Holding Companies & Growth executive vice president | $311k | $75k | — | $28k | $423k $475k |
EVP Finance/treasurer executive vice president | $276k | $46k | — | $25k | $356k $399k |
Evp, Talent, Equity & Lear. Solutions executive vice president | $294k | $18k | — | $20k | $333k $373k |
Evp, Marketing, Comm. & Events executive vice president | $292k | $15k | — | $19k | $328k $368k |
Svp, Business Intelligence & Insight senior vice president | $251k | $25k | — | $18k | $302k $339k |
Svp, Enterprise Tech & Development senior vice president | $257k | $28k | — | $14k | $299k $336k |
SVP Business Intelligence & Insight senior vice president | $231k | $31k | — | $28k | $298k $334k |
SVP Media, Tech & Data senior vice president | $230k | $28k | — | $24k | $289k $324k |
SVP Member Engage & Dev., Cent. Reg. senior vice president | $194k | $12k | — | $20k | $231k $259k |
VP Marketing & Communications vice president | — | — | — | — | $61k $69k |
VP Marketing & Communications vice president | — | — | — | — | $34k $38k |
Vp, Events & Conferences vice president | — | — | — | — | $23k $26k |
Vp, Website Strategy, Content, & Op. vice president | — | — | — | — | $5k $6k |
Teal figures restate each filed amount in 2026 dollars.
Estimated with New York-Newark-Jersey City, NY-NJ-PA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.
Plus 36 unpaid individuals.
Held steady
from 2022
From $986k in 2022 to $994k in 2023.
Estimated with New York-Newark-Jersey City, NY-NJ-PA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.
Revenue and expenses over time
AMERICAN ASSOCIATION OF ADVERTISING AGENCIES reported revenue and expenses across 2 filing years.
Compare any role, sector, or revenue band
Build your own benchmark from millions of reported positions.