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Filing year 2024

GRAND RAPIDSKENT COUNTY CONVENTION & VISITORS BUREAU DBA EXPERIENCE GRAND RAP

Grand Rapids, Michigan·EIN 38-0592805·6
Total revenue
$15.5M
Total assets
$15.2M
Total expenses
$14.3M
Reported officers
40
Mission

THE MISSION OF EXPERIENCE GRAND RAPIDS IS TO CREATE AN EXCEPTIONAL COMMUNITY BY SHARING GRAND RAPIDS WITH THE WORLD.

Executive compensation, broken down

Form 990 · Schedule J · 7 reported individuals · Filing year 2024

$439k
$472k
Base
$388k
Bonus
Other
Benefits
$35k
Senior Vice President
senior vice president
$221k
$238k
Base
$193k
Bonus
Other
Benefits
$18k
Vice President of Sales an
vice president
$215k
$232k
Base
$188k
Bonus
Other
Benefits
$20k
Vice President of Finance
vice president
$211k
$227k
Base
$179k
Bonus
Other
Benefits
$22k
Senior National Sales Manager
highest compensated employee
$161k
$173k
Base
$140k
Bonus
Other
Benefits
$14k
Vice President of Engagement
vice president
$158k
$170k
Base
$145k
Bonus
Other
Benefits
$9k
Vice President of Information
vice president
$153k
$164k
Base
$122k
Bonus
Other
Benefits
$22k

Teal figures restate each filed amount in 2026 dollars.

Estimated with BLS CPI-U for the Midwest region, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Plus 33 unpaid individuals.

Up 1%
from 2023

From $434k in 2023 to $439k in 2024.

$434k
2023
$439k
2024
In today's dollarsEst.
Down 1% in real terms$479k to $472k

Estimated with BLS CPI-U for the Midwest region, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

GRAND RAPIDSKENT COUNTY CONVENTION & VISITORS BUREAU DBA EXPERIENCE GRAND RAP reported revenue and expenses across 2 filing years.

RevenueExpenses
$13.2M
$13.7M
2023
$15.5M
$14.3M
2024
Total revenue and total expenses from IRS Form 990 filings.
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