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Filing year 2024

NORTH COUNTY HEALTH PROJECT INC

San Marcos, California·EIN 95-2847102·3
Total revenue
$130.9M
Total assets
$116M
Total expenses
$120.5M
Reported officers
25
Mission

TrueCare's mission is to improve the health status of our diverse communities by providing quality health care that is comprehensive, affordable and culturally sensitive. In 2024, TrueCare provided 367,941 visits, serving 68,023 patients.

Executive compensation, broken down

Form 990 · Schedule J · 11 reported individuals · Filing year 2024

$730k
$785k
Base
$515k
Bonus
$130k
Other
$44k
Benefits
$27k
$567k
$610k
Base
$436k
Bonus
$59k
Other
$52k
Benefits
$9k
Clinical Director Behavioral Health
highest compensated employee
$478k
$515k
Base
$419k
Bonus
$20k
Other
$10k
Benefits
$19k
Clinical Director Adult Medicine
highest compensated employee
$467k
$502k
Base
$382k
Bonus
$22k
Other
$41k
Benefits
$8k
Associate Chief Medical Officer
highest compensated employee
$447k
$481k
Base
$372k
Bonus
$36k
Other
$8k
Benefits
$20k
Clinical Director Pediatrics
highest compensated employee
$446k
$480k
Base
$351k
Bonus
$31k
Other
$24k
Benefits
$27k
Chief Human Resources Officer
highest compensated employee
$415k
$447k
Base
$309k
Bonus
$42k
Other
$31k
Benefits
$20k
Physician
highest compensated employee
$393k
$423k
Base
$322k
Bonus
$22k
Other
$30k
Benefits
$6k
Chief Innovation Officer
highest compensated employee
$386k
$415k
Base
$302k
Bonus
$40k
Other
$44k
Benefits
$27k
Chief Business Development Officer
$380k
$409k
Base
$286k
Bonus
$36k
Other
$30k
Benefits
$21k
Base
$309k
Bonus
$5k
Other
$7k
Benefits

Teal figures restate each filed amount in 2026 dollars.

Estimated with San Diego-Carlsbad, CA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Plus 14 unpaid individuals.

Up 15%
from 2023

From $636k in 2023 to $730k in 2024.

$636k
2023
$730k
2024
In today's dollarsEst.
Up 11% in real terms$705k to $785k

Estimated with San Diego-Carlsbad, CA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

NORTH COUNTY HEALTH PROJECT INC reported revenue and expenses across 2 filing years.

RevenueExpenses
$112.2M
$113M
2023
$130.9M
$120.5M
2024
Total revenue and total expenses from IRS Form 990 filings.
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