As a volunteer-driven nonprofit organization, the Tournament of Roses Association brings people together to create premiere events and entertainment celebrating the New Year. The Tournament of Roses enriches the lives of the many people and organizations it touches by providing satisfying, meaningful, and rewarding experiences.
Executive compensation, broken down
Form 990 · Schedule J · 14 reported individuals · Filing year 2024
| Base salary | Bonus | Other compensation | Benefits | Executive compensation | |
|---|---|---|---|---|---|
Administrative Office-rose Bowl Game officer (unspecified) $294k $314k | |||||
Sr. Director, Strategic Partnerships key employee $230k $246k | |||||
Of Operations-rose Bowl key employee $198k $212k | |||||
Sr. Director, Partner Relations key employee $184k $197k | |||||
Sr. Director, Community Relations key employee $183k $195k | |||||
Marketing & Communications key employee $182k $194k | |||||
Procurement & Facilities highest compensated employee $151k $162k | |||||
Director, Communications director (operational) $124k $133k | |||||
Partner Relations & Events highest compensated employee $118k $126k | |||||
Teal figures restate each filed amount in 2026 dollars.
Estimated with Los Angeles-Long Beach-Anaheim, CA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.
Plus 61 unpaid individuals.
Climbed 6%
over 3 years
From $453k in 2021 to $482k in 2024.
Estimated with Los Angeles-Long Beach-Anaheim, CA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.
Revenue and expenses over time
Pasadena Tournament of Roses Association reported revenue and expenses across 3 filing years.
What Recreation & Sports executives earn in California
Comparable recreation & sports organizations in California pay their highest-earning executive a median of $59,141.
These are recreation & sports sector-wide figures, not this organization's reported pay. Based on 782 organizations across 782 filings (2020 – 2024).
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