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Filing year 2024

BETTERLIFE

Madison, Wisconsin·EIN 42-0594470·501(c)(8)
Total revenue
$63.5M
Total assets
$586.6M
Total expenses
$69.2M
Reported officers
28
Mission

Fraternal Benefit Society - As a fraternal benefit insurance society, our mission is to help our members protect their families' financial futures, build better lives, and better their communities.

Executive compensation, broken down

Form 990 · Part VII & Schedule J · 28 reported individuals · Filing year 2024

Percentile bands compare each position's total pay with the same role at nonprofits nationwide, across all sectors.

Board Chair/ceo/president
Above 90th percentile
$623k
$670k
Base
$489k
Bonus
$65k
Other
$1k
Benefits
$17k
Chief Operating Officer
Above 90th percentile
$374k
$403k
Base
$245k
Bonus
$56k
Other
$381
Benefits
$43k
CFO
Above 90th percentile
$342k
$368k
Base
$264k
Bonus
$6k
Other
$759
Benefits
$43k
Svp-member Experience
Officer (Unspecified)
$279k
$300k
Base
$186k
Bonus
$25k
Other
$372
Benefits
$40k
Former Officer and Director
Former Officer/director/trustee
75th to 90th percentile
$247k
$266k
Base
$227k
Bonus
Other
$1k
Benefits
$19k
Svp-strategic Initiatives/corporate Secretary
Secretary (Operational)
Above 90th percentile
$218k
$235k
Base
$167k
Bonus
$27k
Other
$531
Benefits
$13k
Manager-independent Sales
Highest Compensated Employee
Median to 75th percentile
$211k
$227k
Base
$137k
Bonus
$67k
Other
$96
Benefits
$3k
External Wholesaler/senior Sales Director
Highest Compensated Employee
Median to 75th percentile
$206k
$221k
Base
$63k
Bonus
$117k
Other
$220
Benefits
$21k
Svp-it/secretary
Secretary (Operational)
Above 90th percentile
$193k
$208k
Base
$150k
Bonus
$23k
Other
$190
Benefits
$1k
Vp-national Sales
Officer (Unspecified)
$186k
$200k
Base
$114k
Bonus
$40k
Other
$2k
Benefits
$27k
Director-member Sales
Highest Compensated Employee
25th percentile to median
$159k
$171k
Base
$111k
Bonus
$9k
Other
$712
Benefits
$36k
Senior Director-actuarial Pricing and Product Design
Highest Compensated Employee
25th percentile to median
$155k
$167k
Base
$106k
Bonus
$37k
Other
$132
Benefits
$10k
Vp-member Services
Officer (Unspecified)
$155k
$167k
Base
$117k
Bonus
$21k
Other
$560
Benefits
$13k
Vp-talent Management
Vice President
75th to 90th percentile
$152k
$163k
Base
$130k
Bonus
$17k
Other
$754
Benefits
$1k
Vp-direct to Consumer
Highest Compensated Employee
10th to 25th percentile
$122k
$131k
Former Director
Former Officer/director/trustee
25th percentile to median
$63k
$67k
Base
Bonus
Other
$63k
Benefits
$90
Independent Director
Board Member
75th to 90th percentile
$57k
$61k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Independent Director
Board Member
Median to 75th percentile
$43k
$47k
Former Director
Former Officer/director/trustee
25th percentile to median
$43k
$47k
Base
Bonus
Other
$43k
Benefits
Former Director
Former Officer/director/trustee
25th percentile to median
$40k
$43k
Base
Bonus
Other
$40k
Benefits
Chief Distribution Officer
Officer (Unspecified)
$35k
$38k
Former Director
Former Officer/director/trustee
25th percentile to median
$35k
$37k
Base
Bonus
Other
$35k
Benefits

Teal figures restate each filed amount in 2026 dollars.

Estimated with BLS CPI-U for the Midwest region, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Up 42%
from 2023

From $438k in 2023 to $623k in 2024.

$438k
2023
$623k
2024
In today's dollarsEst.
Up 39% in real terms$483k to $670k

Estimated with BLS CPI-U for the Midwest region, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Pay for the position

Chief Executive Officer pay rose 47% from 2023 to 2024, while revenue fell 1%.

$424k in 2023 to $623k in 2024.
  • Chief Financial Officer pay rose 83% from 2023 to 2024.
  • Former Officer/director/trustee pay rose 295% from 2023 to 2024.

Pay for the position itself, not any one person. The officeholder may have changed between 2023 and 2024.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

BETTERLIFE reported revenue and expenses across 2 filing years.

RevenueExpenses
$64.3M
$69.7M
2023
$63.5M
$69.2M
2024
Total revenue and total expenses from IRS Form 990 filings.
FAQ

Common questions about BETTERLIFE

What does the Chief Executive Officer of BETTERLIFE earn?

In 2024, the Chief Executive Officer of BETTERLIFE received $623,138 in total compensation. This pay is in the top 10% for Chief Executive Officer roles among nonprofits nationwide, across all sectors: at least 9 in 10 comparable filings report less. Based on IRS Form 990 data.

How does Chief Executive Officer pay at BETTERLIFE compare with similar nonprofits?

Compared with the same role at nonprofits nationwide, across all sectors, the 2024 pay of the Chief Executive Officer at BETTERLIFE falls in the top 10%.

What are BETTERLIFE's revenue and expenses?

In 2024, BETTERLIFE reported $63.5M in total revenue and $69.2M in total expenses on its IRS Form 990.

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