Skip to main content
Filing year 2024

NATIONAL RETAIL FEDERATION INC

Washington, District of Columbia·EIN 13-5582627·501(c)(6)
Total revenue
$75.2M
Total assets
$75.7M
Total expenses
$75.9M
Reported officers
39
Mission

NRF'S MISSION IS TO ADVANCE AND PROTECT THE INTERESTS OF THE RETAIL INDUSTRY AND TO HELP RETAILERS ACHIEVE EXCELLENCE IN ALL AREAS OF THEIR BUSINESS.

Executive compensation, broken down

Form 990 · Part VII & Schedule J · 7 reported individuals · Filing year 2024

Percentile bands compare each position's total pay with the same role at nonprofits nationwide, across all sectors.

President and CEO
Above 90th percentile
$8.4M
$8.9M
Base
$2.5M
Bonus
$1.8M
Other
$3M
Benefits
$177k
Svp, Government Relations
Senior Vice President
Above 90th percentile
$1.2M
$1.3M
Base
$716k
Bonus
$302k
Other
$84k
Benefits
$50k
Secretary and General Counsel
Secretary (Operational)
Above 90th percentile
$1M
$1.1M
Base
$635k
Bonus
$245k
Other
$56k
Benefits
$44k
Svp, Public Relations/ed
Senior Vice President
Above 90th percentile
$890k
$945k
Base
$565k
Bonus
$181k
Other
$43k
Benefits
$40k
Svp, Conferences
Senior Vice President
Above 90th percentile
$695k
$739k
Base
$395k
Bonus
$185k
Other
$24k
Benefits
$30k
Senior Director, Exhibits
Highest Compensated Employee
Above 90th percentile
$639k
$679k
Base
$170k
Bonus
$418k
Other
$520
Benefits
$12k
Chief Marketing Officer & EVP
Above 90th percentile
$475k
$504k
Base
$160k
Bonus
$260k
Other
$5k
Benefits
$11k

Teal figures restate each filed amount in 2026 dollars.

Estimated with Washington-Arlington-Alexandria, DC-VA-MD-WV metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Plus 32 unpaid individuals.

Up 49%
from 2023

From $5.6M in 2023 to $8.4M in 2024.

$5.6M
2023
$8.4M
2024
In today's dollarsEst.
Up 45% in real terms$6.2M to $8.9M

Estimated with Washington-Arlington-Alexandria, DC-VA-MD-WV metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Pay for the position

Chief Executive Officer pay rose 49% from 2023 to 2024, while revenue rose 10%.

$5.6M in 2023 to $8.4M in 2024.
  • Senior Vice President pay rose 7% from 2023 to 2024.
  • Secretary (Operational) pay rose 6% from 2023 to 2024.

Pay for the position itself, not any one person. The officeholder may have changed between 2023 and 2024.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

NATIONAL RETAIL FEDERATION INC reported revenue and expenses across 2 filing years.

RevenueExpenses
$68.6M
$67.2M
2023
$75.2M
$75.9M
2024
Total revenue and total expenses from IRS Form 990 filings.
FAQ

Common questions about NATIONAL RETAIL FEDERATION INC

What does the Chief Executive Officer of NATIONAL RETAIL FEDERATION INC earn?

In 2024, the Chief Executive Officer of NATIONAL RETAIL FEDERATION INC received $8,395,435 in total compensation. This pay is in the top 10% for Chief Executive Officer roles among nonprofits nationwide, across all sectors: at least 9 in 10 comparable filings report less. Based on IRS Form 990 data.

How does Chief Executive Officer pay at NATIONAL RETAIL FEDERATION INC compare with similar nonprofits?

Compared with the same role at nonprofits nationwide, across all sectors, the 2024 pay of the Chief Executive Officer at NATIONAL RETAIL FEDERATION INC falls in the top 10%.

What are NATIONAL RETAIL FEDERATION INC's revenue and expenses?

In 2024, NATIONAL RETAIL FEDERATION INC reported $75.2M in total revenue and $75.9M in total expenses on its IRS Form 990.

Free, forever
Build lists. Save your benchmarks.
A free Lucido account lets you build lists of nonprofits and save your search filters. No credit card.
Already a member? Sign in
Build a benchmark

Compare any role, sector, or revenue band

Build your own benchmark from millions of reported positions.