Skip to main content
Filing year 2024

TRACE MEDIA INC

Brooklyn, New York·EIN 47-4175513·NTEE A30 · Arts, Culture & Humanities·3
Total revenue
$6.3M
Total assets
$4.5M
Total expenses
$5.2M
Reported officers
11
Mission

THE TRACE IS AN INDEPENDENT, NONPARTISAN, READER-SUPPORTED NONPROFIT JOURNALISM ORGANIZATION DEDICATED TO REPORTING ON GUN VIOLENCE IN THE UNITED STATES. EMPLOYING THE FULL TOOLSETS OF MODERN INVESTIGATIVE REPORTING AND AUDIENCE ENGAGEMENT, WE STRIVE TO EXPAND PUBLIC KNOWLEDGE AND ACCOUNTABILITY REGARDING AN ISSUE OF UNDER-APPRECIATED NATIONAL SIGNIFICANCE.

Executive compensation, broken down

Form 990 · Schedule J · 6 reported individuals · Filing year 2024

Editor in Chief
highest compensated employee
$280k
$303k
Base
$216k
Bonus
$15k
Other
Benefits
$40k
Managing Director
director (operational)
$259k
$280k
Base
$210k
Bonus
Other
Benefits
$40k
Executive Editor
highest compensated employee
$190k
$205k
Base
$170k
Bonus
Other
Benefits
$13k
Managing Editor
highest compensated employee
$188k
$203k
Base
$140k
Bonus
Other
Benefits
$43k
Staff Writer
highest compensated employee
$171k
$185k
Base
$126k
Bonus
Other
Benefits
$40k
Senior Writer
highest compensated employee
$162k
$175k
Base
$155k
Bonus
Other
Benefits
$433

Teal figures restate each filed amount in 2026 dollars.

Estimated with New York-Newark-Jersey City, NY-NJ-PA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Plus 5 unpaid individuals.

Browse compensation in Arts, Culture & Humanities

Up 10%
from 2023

From $254k in 2023 to $280k in 2024.

$254k
2023
$280k
2024
In today's dollarsEst.
Up 6% in real terms$285k to $303k

Estimated with New York-Newark-Jersey City, NY-NJ-PA metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

TRACE MEDIA INC reported revenue and expenses across 2 filing years.

RevenueExpenses
$6.1M
$4.4M
2023
$6.3M
$5.2M
2024
Total revenue and total expenses from IRS Form 990 filings.
Sector benchmark

What Arts, Culture & Humanities executives earn in New York

Comparable arts, culture & humanities organizations in New York pay their highest-earning executive a median of $71,214.

25th percentile
$26k
Median
$71,214
75th percentile
$161k
90th percentile
$321k

These are arts, culture & humanities sector-wide figures, not this organization's reported pay. Based on 608 organizations across 608 filings (2021 – 2023).

See full Arts, Culture & Humanities pay data for New York
Free, forever
Build lists. Save your benchmarks.
A free Lucido account lets you build lists of nonprofits and save your search filters. No credit card.
Create free account
Already a member? Sign in
Build a benchmark

Compare any role, sector, or revenue band

Build your own benchmark from millions of reported positions.