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Filing year 2024

THE POYNTER INSTITUTE FOR MEDIA STUDIES INC

Stpetersburg, Florida·EIN 59-1630423·NTEE B400 · Education·501(c)(3)
Total revenue
$17.4M
Total assets
$51.6M
Total expenses
$19.1M
Reported officers
17
Mission

THE POYNTER INSTITUE IS A SCHOOL DEDICATED TO TEACHING AND INSPIRING JOURNALISTS AND MEDIA LEADERS. IT PROMOTES EXCELLENCE AND INTEGRITY IN THE PRACTICE OF CRAFT AND IN THE PRACTICAL LEADERSHIP OF SUCCESSFUL BUSINESSES. IT STANDS FOR A JOURNALISM THAT INFORMS CITIZENS AND ENLIGHTENS PUBLIC DISCOURSE. IT CARRIES FORWARD NELSON POYNTER'S BELIEF IN THE VALUE OF INDEPENDENT JOURNALISM.

Executive compensation, broken down

Form 990 · Part VII & Schedule J · 17 reported individuals · Filing year 2024

Percentile bands compare each position's total pay with the same role at Education organizations in Florida.

President
Above 90th percentile
$377k
$399k
Base
$353k
Bonus
Other
$3k
Benefits
$17k
COO & CFO
Above 90th percentile
$264k
$279k
Base
$235k
Bonus
Other
$4k
Benefits
$22k
Senior VP
Senior Vice President
25th percentile to medianvs Education peers nationwide
$237k
$250k
Base
$216k
Bonus
Other
$3k
Benefits
$15k
VP Teaching & Orgn
Board Vice President
Median to 75th percentile
$218k
$230k
Base
$214k
Bonus
Other
Benefits
$1k
VP Sales & Strateg
Board Vice President
Median to 75th percentile
$173k
$183k
Base
$170k
Bonus
Other
Benefits
$1k
Director of Ifcn
Unclassified
$172k
$181k
Base
$150k
Bonus
Other
$3k
Benefits
$17k
Chief Devlop Ofcr
Unclassified
$171k
$181k
Base
$168k
Bonus
Other
Benefits
$1k
VP of Publishing
Board Vice President
Median to 75th percentile
$160k
$169k
Base
$154k
Bonus
Other
$3k
Benefits
$1k
Chairman
Board Chair
Median to 75th percentilevs Education peers nationwide
$50k
$53k
Trustee
Board Member
Below 10th percentile
$4k
$4k
Trustee
Board Member
Below 10th percentile
$4k
$4k
Trustee
Board Member
Below 10th percentile
$4k
$4k
Trustee
Board Member
Below 10th percentile
$3k
$3k
Trustee
Board Member
Below 10th percentile
$3k
$3k
Trustee
Board Member
Below 10th percentile
$3k
$3k
Trustee
Board Member
Below 10th percentile
$2k
$2k
Trustee
Board Member
Below 10th percentile
$827
$874
Base
Bonus
Other
Benefits
$827

Teal figures restate each filed amount in 2026 dollars.

Estimated with Tampa-St. Petersburg-Clearwater, FL metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Browse compensation in Education

Pay in context

Top pay as a share of expenses

In 2024, the highest total compensation at THE POYNTER INSTITUTE FOR MEDIA STUDIES INC equaled 2% of the organization's total expenses. The median for education organizations is 7%.

This organization (2024)
2%
Sector median
7%
Middle half of sector
2% to 17%

Based on 26,320 education organizations, each measured at its most recent filing year with reported expenses and compensation.

Funded by

Private foundations whose Form 990-PF Part XV grants matched this organization.

Up 4%
from 2023

From $364k in 2023 to $377k in 2024.

$364k
2023
$377k
2024
In today's dollarsEst.
Up 1% in real terms$394k to $399k

Estimated with Tampa-St. Petersburg-Clearwater, FL metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.

Pay for the position

Chief Executive Officer pay rose 4% from 2023 to 2024, while revenue rose 10%.

$364k in 2023 to $377k in 2024.
  • Chief Financial Officer pay rose 10% from 2023 to 2024.
  • Senior Vice President pay rose 2% from 2023 to 2024.

Pay for the position itself, not any one person. The officeholder may have changed between 2023 and 2024.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.

Among peers

Revenue and top compensation, plotted against similar organizations. This organization is highlighted in cyan.

FAQ

Common questions about THE POYNTER INSTITUTE FOR MEDIA STUDIES INC

What does the Chief Executive Officer of THE POYNTER INSTITUTE FOR MEDIA STUDIES INC earn?

In 2024, the Chief Executive Officer of THE POYNTER INSTITUTE FOR MEDIA STUDIES INC received $376,991 in total compensation. This pay is in the top 10% for Chief Executive Officer roles among Education organizations in Florida: at least 9 in 10 comparable filings report less. Based on IRS Form 990 data.

How does Chief Executive Officer pay at THE POYNTER INSTITUTE FOR MEDIA STUDIES INC compare with similar nonprofits?

Compared with the same role at Education organizations in Florida, the 2024 pay of the Chief Executive Officer at THE POYNTER INSTITUTE FOR MEDIA STUDIES INC falls in the top 10%. In 2024, the highest total compensation at THE POYNTER INSTITUTE FOR MEDIA STUDIES INC equaled 2% of the organization's total expenses. The median for education organizations is 7%.

What are THE POYNTER INSTITUTE FOR MEDIA STUDIES INC's revenue and expenses?

In 2024, THE POYNTER INSTITUTE FOR MEDIA STUDIES INC reported $17.4M in total revenue and $19.1M in total expenses on its IRS Form 990.

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