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Filing year 2024

SF New Deal

San Francisco, California·EIN 85-0498939·NTEE P20 · Human Services·3
Total revenue
$10.2M
Total assets
$7.7M
Total expenses
$9.2M
Reported officers
10
Mission

SF New Deal (the Organization) is a California nonprofit organization operating in the city and county of San Francisco. The mission of the organization is to strengthen neighborhoods by making it easier for under-resourced small business owners to succeed.

Executive compensation, broken down

Form 990 · Schedule J · 3 reported individuals · Filing year 2024

Executive Dir.
officer (unspecified)
$202k
$214k
Base
$179k
Bonus
Other
Benefits
$23k
Chief Impact Off.
unclassified
$187k
$198k
Base
$172k
Bonus
Other
Benefits
$15k
Chief Program Off.
unclassified
$181k
$192k
Base
$168k
Bonus
Other
Benefits
$13k

Teal figures restate each filed amount in 2026 dollars.

Estimated with San Francisco-Oakland-Hayward, CA metro-area CPI-U, restating filed pay into April 2026 dollars. A restatement of past pay, not current or projected pay.

Plus 7 unpaid individuals.

Browse compensation in Human Services

Down 5%
from 2023

From $213k in 2023 to $202k in 2024.

$213k
2023
$202k
2024
In today's dollarsEst.
Down 7% in real terms$232k to $214k

Estimated with San Francisco-Oakland-Hayward, CA metro-area CPI-U, restating filed pay into April 2026 dollars. A restatement of past pay, not current or projected pay.

Highest reported compensation in each year. Volunteer board members and partial-year payouts are filtered out.
Financial trend

Revenue and expenses over time

SF New Deal reported revenue and expenses across 2 filing years.

RevenueExpenses
$9.7M
$10.1M
2023
$10.2M
$9.2M
2024
Total revenue and total expenses from IRS Form 990 filings.
Sector benchmark

What Human Services executives earn in California

Comparable human services organizations in California pay their highest-earning executive a median of $110,963.

25th percentile
$54k
Median
$110,963
75th percentile
$181k
90th percentile
$270k

These are human services sector-wide figures, not this organization's reported pay. Based on 909 organizations across 909 filings (2021 – 2023).

See full Human Services pay data for California
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