PRIORITIES USA EXISTS TO ACTIVATE AND EMPOWER AMERICANS. THROUGH DIGITAL ADVERTISING AND STATE-OF-THE-ART RESEARCH, WE MOBILIZE EVERY AMERICAN POSSIBLE ON THE ISSUES THAT MATTER TO THEM WHILE ENSURING THE DEMOCRATIC PROCESS IS ACCESSIBLE TO EVERY CITIZEN.
Executive compensation, broken down
Form 990 · Part VII & Schedule J · 8 reported individuals · Filing year 2023
Percentile bands compare each position's total pay with the same role at Civil Rights, Social Action & Advocacy organizations in District of Columbia.
- Base
- $316k
- Bonus
- —
- Other
- —
- Benefits
- $23k
- Base
- $318k
- Bonus
- —
- Other
- —
- Benefits
- $8k
- Base
- $237k
- Bonus
- —
- Other
- —
- Benefits
- $8k
- Base
- $194k
- Bonus
- —
- Other
- —
- Benefits
- $9k
- Base
- $194k
- Bonus
- —
- Other
- —
- Benefits
- $8k
- Base
- $168k
- Bonus
- —
- Other
- —
- Benefits
- $8k
- Base
- $168k
- Bonus
- —
- Other
- —
- Benefits
- $7k
- Base
- $139k
- Bonus
- —
- Other
- —
- Benefits
- $11k
| Position | Base | Bonus | Other | Benefits | Total |
|---|---|---|---|---|---|
Director (see Sched O) Officer (Unspecified) | $316k | — | — | $23k | $338k $371k |
President (see Sched O) 75th to 90th percentile | $318k | — | — | $8k | $335k $368k |
Deputy Executive Director 75th to 90th percentile | $237k | — | — | $8k | $251k $276k |
Managing Director of Paid Media Highest Compensated Employee 75th to 90th percentile | $194k | — | — | $9k | $209k $229k |
Treasurer (see Sched O) 75th to 90th percentilevs Civil Rights, Social Action & Advocacy peers nationwide | $194k | — | — | $8k | $208k $228k |
Analytics Director Highest Compensated Employee Median to 75th percentile | $168k | — | — | $8k | $181k $198k |
Creative Director Highest Compensated Employee Median to 75th percentile | $168k | — | — | $7k | $180k $197k |
Associate Creative Director Highest Compensated Employee 25th percentile to median | $139k | — | — | $11k | $154k $169k |
Teal figures restate each filed amount in 2026 dollars.
Estimated with Washington-Arlington-Alexandria, DC-VA-MD-WV metro-area CPI-U, restating filed pay into May 2026 dollars. A restatement of past pay, not current or projected pay.
Plus 4 unpaid individuals.
Browse compensation in Civil Rights, Social Action & Advocacy →
Top pay as a share of expenses
In 2023, the highest total compensation at PRIORITIES USA equaled 3% of the organization's total expenses. The median for civil rights, social action & advocacy organizations is 12%.
Based on 2,364 civil rights, social action & advocacy organizations, each measured at its most recent filing year with reported expenses and compensation.
Funded by
Private foundations whose Form 990-PF Part XV grants matched this organization.
Among peers
Revenue and top compensation, plotted against similar organizations. This organization is highlighted in cyan.
Common questions about PRIORITIES USA
What does the Chief Executive Officer of PRIORITIES USA earn?
In 2023, the Chief Executive Officer of PRIORITIES USA received $335,468 in total compensation. This pay is in the top quarter for Chief Executive Officer roles among Civil Rights, Social Action & Advocacy organizations in District of Columbia, though not the top 10% of comparable filings. Based on IRS Form 990 data.
How does Chief Executive Officer pay at PRIORITIES USA compare with similar nonprofits?
Compared with the same role at Civil Rights, Social Action & Advocacy organizations in District of Columbia, the 2023 pay of the Chief Executive Officer at PRIORITIES USA falls between the 75th and 90th percentiles. In 2023, the highest total compensation at PRIORITIES USA equaled 3% of the organization's total expenses. The median for civil rights, social action & advocacy organizations is 12%.
What are PRIORITIES USA's revenue and expenses?
In 2023, PRIORITIES USA reported $10.8M in total revenue and $10.7M in total expenses on its IRS Form 990.
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